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Pricing and Membership

This section covers membership model design, pricing strategies, and billing systems for Direct Primary Care practices.

Topics

  • Membership model structures (individual, family, employer)
  • Pricing strategy and market research
  • Competitive analysis methods
  • Payment processing and billing systems
  • What a membership agreement must cover (the kit publishes no template, by design)
  • Fee-for-service considerations
  • Employer contract pricing

Guides

Guides coming soon.

Checklists

  • Research local market and competitor pricing
  • Define target patient demographics
  • Calculate overhead and desired revenue
  • Design membership tier structure
  • Draft membership agreement
  • Select payment processing platform
  • Create cancellation and refund policies
  • Develop employer/group pricing model (if applicable)
  • Business Formation - Legal structure impacts pricing
  • Marketing - Communicating value proposition
  • Templates - What a membership agreement must cover (the kit publishes no template, by design)

Talk to a mentor about this

Questions about pricing or membership design? A physician who has already done it will answer them, one to one and free.

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